Functionalities
My final proposal is based on a redesign of the existing website of the product- exchange platform Willhaben.
I followed the original design guides indicated in the CSS sheet in terms of color and shapes. T. I keep the square aspect among the elements of the site and I decided to implement a complementary split color code for the CTAs from the existing colors in the logo. I left the background white to favor clarity and breathing space.
The main challenge for me and the crucial goal was to keep the essence of the website but offering the information in a logical order. Thus I established an information architecture according to my own logic and the sense of users with whom I tested the design in previous stages.